Full Job Description
Job Title: Digital Content Strategist
Company Overview
Welcome to Amazon, where cutting-edge technology meets a customer-first approach! As one of the largest technology companies in the world, we pride ourselves on innovation, quality, and unparalleled service delivery. At our Dodge City, Nebraska location, we are dedicated to enhancing the digital shopping experience for millions of customers globally. Our team is focused on creating unique, compelling content that drives engagement and brand loyalty. We’re seeking a passionate and skilled Digital Content Strategist to join our team and help us continue to deliver high-quality, relevant content to our customers.
Position Overview
As a Digital Content Strategist, you will play a critical role in shaping our digital marketing strategy and creating engaging content across various platforms. You will collaborate with cross-functional teams, including marketing, design, and analytics, to ensure our content meets consumer needs and drives revenue growth. The ideal candidate will possess a deep understanding of content strategy, SEO best practices, and digital marketing trends. You should be innovative, analytical, and passionate about storytelling.
Key Responsibilities
- Develop and implement a comprehensive digital content strategy aligned with Amazon’s broader marketing goals and objectives.
- Generate high-quality, engaging content that resonates with target audiences and supports our brand voice across websites, social media, and email campaigns.
- Conduct thorough research to inform content creation that enhances customer engagement and drives traffic.
- Work with SEO specialists to optimize content for search engines, ensuring maximum visibility and reach.
- Collaborate with various teams, including creative, digital marketing, and analytics, to align content strategy with business goals.
- Monitor content performance metrics and adjust strategies for increased impact and engagement.
- Create and maintain a content calendar to ensure timely delivery of content across all digital channels.
- Stay updated on industry trends and best practices in content strategy and digital marketing.
- Manage and mentor junior team members, providing guidance and fostering professional development.
Qualifications
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- 3-5 years of experience in content strategy, digital marketing, or related roles.
- Proven track record of developing and executing successful content strategies that drive engagement and revenue growth.
- Exceptional writing, editing, and storytelling skills, with a keen eye for detail.
- Familiarity with SEO practices, content management systems, and digital analytics tools.
- Strong analytical skills, with the ability to interpret data and make data-driven decisions.
- Excellent communication and collaboration skills, with the ability to work within a team and across departments.
- Experience with social media marketing and email marketing is a plus.
Why Join Amazon?
At Amazon, we are committed to delivering value not just to our customers but also to our employees. Here are some benefits of joining our dynamic team in Dodge City:
- Competitive salary and comprehensive benefits package, including health, dental, and retirement plans.
- Opportunities for career advancement and professional growth.
- A collaborative work environment that fosters creativity and innovation.
- Access to cutting-edge tools and technologies to enhance your skills.
- Flexible work arrangements, allowing for a healthy work-life balance.
- Engaging corporate culture with various team-building and social events.
How to Apply
If you’re an innovative thinker with a passion for digital marketing and content strategy, we want to hear from you! Please submit your resume and a cover letter detailing your relevant experience and why you would be a great fit for the Digital Content Strategist position at Amazon in Dodge City, Nebraska.
Join us in shaping the future of digital content! Be a part of a team that values creativity, collaboration, and continuous improvement. We look forward to your application!